As a partner to firms in architecture, engineering and construction (A/E/C), Word Coop takes technical information and makes it accessible—and compelling—to clients. A good proposal complies with the RFP and is error free. A great proposal is tailored to the client’s specific needs and tells the story of why your firm is best suited for the job.
a/e/c proposals
"Not only does Word Coop uncover the value proposition of a firm toward its customer, they reflect it in the right light to connect with the customer."
-Phillip Goodman, former VP Design Management, Skanska USA Building
editing & content
At Word Coop, editing and content generation go hand in hand. Catching errors is essential, but uncovering the story waiting to be told is at the center of our editorial process. Depending on your schedule and budget, Word Coop can create copy or provide revisions to drafts that go beyond grammar checks and bring your stories to life.
workshops
Word Coop recognizes that everyone is a storyteller. But the art of writing convincing, professional narratives takes practice. Word Coop offers individual mentoring and group workshops designed to inspire confidence, emphasize the importance of client focus, and refresh your writing skills.
"The workshop was beautifully tailored to our industry and applied to every way we write!"
-participant, The Art of A/E/C Writing, 2023
our team
rebecca hall
a/e/c specialist
With graduate degrees in both architecture and creative writing, Rebecca Hall is an artist with an engineer’s precision. Whether considering the structure of a building or the structure of a sentence, she balances accuracy with creativity to make the greatest impact.
Since 2009, Rebecca has worked primarily with engineers and architects in the construction industry to craft convincing and compliant responses to requests for proposals (RFPs). She takes the same approach to an RFP for a billion dollar public-private partnership as for a small addition to a local museum: as an integrated team member, she strives to uncover—and then to tell—the story that sets her clients apart from their competitors.
Connect with Rebecca on LinkedIn.
leif utne
content specialist
our team
Leif Utne is a content strategist, journalist, entrepreneur and musician. A master storyteller and media maker, Leif helps companies and organizations in industries ranging from high tech to financial services to travel increase their impact and grow their businesses through effective content marketing, advertising and audience engagement.
Most recently, Leif helped launch Tideland, a quarterly print lifestyle magazine for the west side of Puget Sound. As Managing Editor he oversaw the editorial production process, wrangling content from 40+ contributing writers and artists, and executed a social media and PR campaign that quickly established Tideland as a trusted brand in a competitive local media market. Leif has led marketing efforts for a variety of software and media startups and spent eight years as online editor at Utne Reader magazine.
Connect with Leif on LinkedIn.
